Our Holiday Ad Picks of 2017 by: Amy Donald, Copywriter Did you catch all five on the Verdin blog this month? For big brands, holiday commercials have gone beyond pushing products. They’re feature films. They’re works of art. They swallow massive budgets and touch the holiday heartstrings. They’re fun to dream up, and they’re really […]
Ventura County Coast’s new website encourages travelers to “Venture Out” by: Amy Watson Stories start in Ventura County Coast. But a trip to Ventura County starts at its website.Verdin has worked with Ventura County Coast since 2016, helping this tourism entity refresh its identity and get the word out about the area’s idyllic beauty and […]
Nonprofit Spotlight: Community Counseling Center by: Amy Donald, Copywriter Mental health affects every aspect of life – relationships, work, physical health, safety, you name it. Yet there are an estimated 10,000 people in San Luis Obispo County alone in need of mental health services who cannot afford or access them.Since 1968, the Community Counseling Center […]
So You’re Thinking About Joining a Board in the New Year? by: By Lesley Santos Dierks, CEO of Spokes New year, blank slate. It’s a common time to look at the months ahead and thoughtfully consider how you’ll spend them well. Maybe that means trying something new. If joining a board in 2018 is on […]
Hats Off to Ashlee, Top 20 Under 40 in 2017! by: Mary Verdin, President/Chief Strategy Officer Last winter, it rained really hard in San Luis Obispo County. Our VP/Client Services, Ashlee Akers, woke up in the middle of the night and realized her family’s home was flooding.She and her husband threw together necessities, pulled their […]
Nonprofit Spotlight: CCC Building Renovation Blog In the San Luis Obispo County, less than 45% of people suffering from a mental illness receive treatment. As the California average is already low at 57%, this number is quite shocking.For most of these people, they do not seek treatment due to the lack of financial means. These […]
320 Local Children Received Bicycles This Christmas For 28 years, the San Luis Obispo County Sheriff’s Office has embodied the holiday spirit of giving by handing out bicycles to children in need.The Christmas Bicycle Giveaway is a very special program in our county – not only because hundreds of local children receive bicycles, but also […]
10 Questions to Ask Before Joining a Nonprofit Board by: Lesley Santos Dierks, CEO, Spokes Resources for Nonprofits Here in San Luis Obispo, it seems like there is a nonprofit organization for just about every cause; maybe this generous spirit is part of what makes us “The Happiest City in America.” But these nonprofits could […]
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