MOTION GRAPHICS: what it is and why it works by: Katie Pedersen, Graphic Designer “Motion design is to the 21st century what graphic design was to the 20th century.” That’s a big statement from Justin Cone, founder of Motionographer. It means motion graphics are a big deal in my world – the world of design. […]
How Split Testing Can Improve Your Website by: By Forrest Hatfield, Founder & Chief Strategist at LIFTOFF Digital The primary purpose of digital marketing strategies is to drive more visitors to your site. However, driving traffic to your website is just the beginning.An effective digital marketing strategy converts visitors to leads, thereby increasing sales and […]
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