Here’s what happens when you visit Old Juan’s on December 7 All you have to do is order and enjoy, and you’ll be contributing to the construction of a very special community resource!Every December, local Mexican restaurant Old Juan’s Cantina cooks up a delicious way for residents to give back to a nonprofit organization. This […]
What’s the Verdict: Is MasterCard’s New Logo Priceless? As a large corporation, rolling out a new logo is nothing short of a big risk. But the alternative of being outdated isn’t exactly the way to go either.It’s a hard balance, but we’ve seen many major corporations take the plunge in recent months. MasterCard Made a […]
Planning an Atascadero Getaway Just Got A Lot Easier by: Casey Page Visit Atascadero Launches New WebsiteDiscovering the Central Coast town that embodies “California as it used to be” just got more convenient with the launch of the new Visit Atascadero website.Whether you’re on the search for the best local craft beer, an affordable hotel […]
Top 5 Marketing Tips You Can’t Ignore in 2019 Have you planned your marketing efforts for 2019 yet? Freshen up your strategy and give your brand visibility a leg up with these tips: 1. Turn Data Into Results With a lot of buzz around automation lately, one of the best ways to stand out from […]
HOW TO MAXIMIZE YOUR NONPROFIT ADVERTISING BUDGET by: Lisa Campolmi, Media & Research Strategist As many nonprofits are reviewing their annual budgets, looking for ways to stretch their advertising dollars without sacrificing results. Verdin has worked with the nonprofit sector for 15 years, and over that time has gleaned a few best practices for overcoming […]
Five Tourism Marketing Trends We Can’t Ignore by: Ashlee Akers, VP/Client Services My Takeaways from the Visit California Outlook Forum This month, I had the opportunity to attend the 2018 Outlook Forum through Visit California. I serve on the Central Coast Tourism Council Board of Directors and the marketing committee for Visit SLO CAL and […]
2019: The Year of Accountability. by: Kaitlyn Hoyer This Should be Your Company’s New Year’s Resolution.It’s that time of the year when our resolutions start to fall apart. Gym memberships have been bought and canceled, Taco Bell has been sworn off and devoured. It’s easy to get ahead of ourselves with the confidence the New […]
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