How we constructed a construction company’s website
Specialty Construction, Inc. (SCI) is an experienced team that specializes in general, civil and telecommunications construction in San Luis Obispo and Santa Barbara counties. They knew that building websites was very different than building buildings, however, and turned to us when it came to updating theirs.
SCI needed a website that would reflect their rebrand and act as a digital resume, showcasing complex and beautiful past projects and helping them expand their client base in new locations.
Our team sat down with the SCI management team for an in-depth discussion of their goals and current perceptions surrounding their brand. The knowledge we gained in this intake session fueled the new brand we created for them, and informed the needs and functionalities of the website that followed.
There’s a reason modern sites are gravitating toward more imagery and fewer words. A picture is worth… well, you know that one. Photos tell stories. In this case, they showcase what your company is able to do.
The Portfolio page of the site tells a story of experience, with beautiful imagery of completed projects in each of SCI’s categories of specialization. A click on any of the portfolio photos takes you to a complete gallery of images that complete the picture for you, literally and metaphorically, showing you the project from all angles.
Of course, we can’t leave off a shout-out to Liftoff Digital and Elliott Johnson Photography for putting on their hard hats with us to build a visually stunning site that meets SCI’s needs.